Are There Legal or Compliance Considerations When Handling Media Files with Picsart in Make?

Staying Safe, Legal, and Compliant in Your Media Workflows

Yes—when automating image processing and distribution using Picsart in Make, it’s important to be aware of legal and compliance-related requirements. This ensures your workflows are not only efficient but also safe and compliant with regulations relevant to your business and region.

1. Respect Copyright and Licensing

Only use images that you have the legal right to edit, distribute, or repurpose.

Best practice:

  • Use your own media

  • Source images from licensed providers

  • Avoid processing third-party content without proper rights

This protects you from copyright violations or legal claims.

2. Understand Content Ownership

Clarify who owns the media you're processing—especially if it comes from clients, users, or collaborators.

What to do:

  • Confirm rights before editing or publishing

  • Use contracts or licensing agreements for user-generated content

  • Keep written proof of ownership or permission

3. Follow Privacy Laws

Media files may contain personal or sensitive information (e.g., photos of people). Make sure you're compliant with data protection laws like:

  • GDPR (EU)

  • CCPA (California)

  • HIPAA (US healthcare)

Tip:
Avoid processing identifiable images of people unless you have proper consent.

4. Avoid Restricted or Sensitive Content

Do not automate the handling or distribution of media that includes:

  • Explicit content

  • Hate speech or violence

  • Confidential or classified data

These could violate platform policies or regional laws.

5. Secure Your Media

Protect files from unauthorized access, especially if they include private or business-critical content.

How:

  • Use HTTPS for all transfers

  • Store files in secure, access-controlled cloud platforms

  • Limit access in Make to trusted team members only

6. Define Data Retention Policies

Set clear rules on how long you keep media files and when to delete or archive them.

Why it matters:
Data retention policies are required in many compliance frameworks and help reduce exposure to security risks.

7. Obtain Consent When Needed

If your media features individuals (e.g., customer photos, employee headshots), get their permission before editing or using the content.

Use:

  • Consent forms

  • Model release agreements

  • Opt-in mechanisms for user-submitted content

8. Keep Proper Documentation

Maintain organized records of:

  • Licensing agreements

  • Consent forms

  • Data retention schedules

  • Security procedures

This ensures you're prepared in case of an audit or legal inquiry.

9. Consult Legal Experts When Necessary

If you're unsure whether your use of media is compliant, speak with a legal or compliance advisor—especially if your workflows involve user data, external content, or regulated industries.

10. Conduct Periodic Compliance Reviews

Set aside time to audit your automation processes to ensure they’re aligned with current laws and internal policies.

Checklist to review:

  • Ownership and rights tracking

  • Privacy compliance steps

  • Storage and access settings

  • Retention schedules

  • Consent tracking

Summary: Media Compliance Tips for Make + Picsart Users

✅ Use only media you have the rights to
✅ Store and transfer data securely
✅ Avoid restricted or offensive content
✅ Get consent for identifiable individuals
✅ Apply privacy laws when handling personal data
✅ Maintain compliance records and legal agreements
✅ Review and audit your workflows regularly

Need help building a compliant automation setup?

Visit the Make Help Center, explore scenario templates with security and compliance best practices, or speak with your Picsart account team about industry-specific requirements.

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